mRELEVANCE Managing Partners and MIRMs Mitch Levinson and Carol Morgan will present “2014’s Best Digital Marketing Tools & Tactics” at the International Builders’ Show (IBS) in February. Mark your show calendars to attend this fast-paced session.
During the presentation, Mitch and Carol will be joined by Chad Davis of NAHB, Washington, DC; Mary DeWalt, MIRM of Mary DeWalt Design Group Inc., Austin, TX; Kelly Fink, MIRM of The Providence Group of Georgia LLC, Johns Creek, GA; Janette Hawkins of Keystone Custom Homes, Lancaster, PA and Matt Morrow of Greater Birmingham Home Builders Association.
This is not your average, tired, hard-to-stay-awake-in conference presentation. Instead, you will be on the edge of your seat to get the latest information on what these seven industry experts say are the top digital marketing tools of 2014.
Because digital marketing tools and tactics are constantly evolving, keeping up with them presents a real challenge for busy sales and marketing professionals. During this session, 12 of the most effective online marketing tools will be discussed and demonstrated. These include online contests, email marketing, YouTube, Facebook, mobile sites, Google+, SEO, Houzz, LinkedIn, Pinterest, blogging and Twitter. At the end, you will have a better understanding of what tools are driving new leads, how to use them and the pros and cons of each so that you can determine which are right for promoting your business.
This session is expected to be so popular that the NAHB added an encore presentation. Now, you have two chances to catch the presentation: Wednesday, February 5 from 8 a.m. to 9 a.m. in South 227 and again from 3 p.m. to 4 p.m. in South 227.
You can also hear from Carol Morgan and Chad Davis in The State of Social Media 2014 on Tuesday, Feb. 4 from 1 to 2 p.m. and 3 to 4 p.m. in South 221.
Each IBS session is good for one hour of continuing education credit from NAHB.
If you will also be attending KBIS sessions, mark your calendars for each of Mitch and Carol’s two KBIS sessions, which are each worth one hour of CEU credits:
• My Brother Built It, Why Doesn’t It WORK?: Tuesday, Feb. 4 from 10:30 a.m. to 11:30 a.m.
• Beyond Facebook, Pinterest, Google+ and More: Thursday, Feb. 6 from 9:30 a.m. to 10:30 a.m.