Tag: blog

  1. How to Write a Press Release

    The mRELEVANCE team writes a lot of press releases and scores amazing coverage for our clients. This seems to be a tool that is tremendously underutilized by businesses today. mRELEVANCE clients “get it,” but lots of others just don’t!

  2. Three mRELEVANCE Team Members are Houzz Certified

    Courtney Rogers, Mandy Holm and Sarah Lane all recently became Houzz certified.  As graduates of the Houzz certification program, these mRELEVANCE team members now have the skills needed to better position builders and remodelers for success on the site.

  3. Follow the Rules: Social Media Campaigns

    The second installment of the #GR8 Relevant Marketing Webinar series was a hit! “Follow the Rules: Social Media Campaigns,” was led by mRELEVANCE managing partner, Carol Morgan, and mRELEVANCE account manager, Melissa Stocks. Topics for this webinar included  Federal Trade Commission (FTC) changes, promotion guidelines and site-specific guidelines, along with visual examples of successful social media campaigns mRELEVANCE has created. In case you missed the broadcast, here’s a refresh on what we discussed related to social media campaigns: FTC Changes… Read More

  4. When you are ready to increase your leads by 25% to 300%, give us a call!

  5. Social Media 101 – Blogging for Business

    Up first in our new series, Back to the Basics: Social Media 101, we’re discussing blogging for business and why a blog should be the core of your content and social media strategy. One of the top digital marketing tools that actually delivers results, blogging is also one of the most trusted sources for accurate online information. In addition, according to HubSpot, businesses with blogs generated 67 percent more leads in 2015. If that’s not reason enough alone to start… Read More

  6. Why Should My Business Have a Blog?  

    We get asked this question all the time, “Why should my business have a blog?” So, here is the answer! A well-maintained blog or news section is incredibly important to search engine optimization (SEO). It is crucial to create quality content on an ongoing basis for many reasons. Google now understands semantics and context in search queries and in website content, which means companies have an even better opportunity to tell Google what they have to offer to customers. Writing… Read More

  7. mRELEVANCE Sponsors Southeast Mortgage’s Fall Festival

    We invite you to help us support Open Hands Overflowing Hearts at the Southeast Mortgage Fall Festival this year. The festival will be held Tuesday, Nov. 10 from 5 to 9 p.m. at 280 Interstate North Circle, Suite 350 in Atlanta. Not only can you support a good cause, but the fall festival will be filled with great entertainment, food, beverages and lots of fun. Southeast Mortgage is hosting this spectacular Fall Festival to help raise awareness for childhood cancer…. Read More

  8. When you are ready to take your game to the next level and be more effective at marketing, branding, lead conversion and sales, contact us.

  9. Making Heads and Tails of Your New Home Data

    Are you still relying on a third party source to host and maintain all of your precious new home data? While there may be a cost to creating and maintaining your own database, the opportunity cost of not having your own is greater.

  10. mRELEVANCE Wins OBIE Award for Traton Homes Blog

    mRELEVANCE won a Gold OBIE Award for Traton Homes blog – www.TratonHomesBlog.com. Named Best Interactive Marketing Tool at the OBIE Awards Gala held at the Cobb Galleria on Nov. 12. The Traton Homes blog keeps homebuyers abreast of community news, local events and special promotions. The blog includes a featured home, as well as video posts where homebuyers can get a detailed peek at a specific community. Kimberly Garwood Marketing Manager for Traton Homes comments, “We are so honored to… Read More

  11. He Said. She Said. How Do I Improve Internet Traffic?

    He Said. She Said. is a regular column written by the founders of mRELEVANCE. Each question posed will be answered from two unique perspectives. Mitch Levinson will answer from the perspective of the search engines and Carol Flammer from the perspective of site visitors. Q:  How do I increase/improve the quality of traffic to my website and social media program? A: Carol Flammer  –  If you want to attract visitors and keep them coming back, create engaging content. Here are… Read More

  12. Need new ideas to reach more customers on and offline? Let us help.

  13. Integrate Email into Your Social Media Program

    You’ve decided to jump on the bandwagon and start using social media to market you company. You have a Facebook page; fill your Twitter feed with witty, yet relevant, Tweets; blog about the latest trends in your industry; and set up your LinkedIn profile. You even have all the social media icons at the bottom of all of your emails, so everyone knows that you have social media sites, right? But are those icons really driving traffic to your sites?… Read More