Tag: effective social media

  1. Twitter: A Dying Social Media Outlet or a Tried-and-True Tool

    Earlier this year, mRELEVANCE wrote a Back to the Basics: Social Media 101 series focusing on the importance of blogging and social media platforms for businesses. It has taken us six months to realize one very important aspect of our series: while we were lecturing on the importance of Facebook, Snapchat, Instagram, LinkedIn, and Google+, we forgot all about Twitter! As a company who makes a living in social media and marketing, how could we forget about a social media… Read More

  2. How Can I Market Effectively Using Instagram?

    Instagram is a popular photo sharing site that enables users to take pictures or videos and share them across multiple social networks. It currently has over 300 million active accounts as of December 2014. The site attracts both men and women mostly under the age of 35. It works very well for personal use and for large consumer goods companies looking to build a following and maintain (or even build) brand. Instagram is somewhat limited in its use for marketing… Read More

  3. Don’t Be Distracted by the BLING-BLING

    There’s more to social media than Facebook, Twitter, LinkedIn and Posterous. While these are certainly the “hot” social networking sites today, don’t get distracted by the shiny bling-bling – this isn’t advertising. Would you try to drive a car without an engine? Social media is really no different than driving a car. The shiny red paint job is social networking, the engine that propels the program is your blog and the wires that connect all of the electronics together is… Read More