Tag: Facebook

  1. mRELEVANCE Creates Tax Campaign for Clients

    Gerstad Builders partnered with mRELEVANCE to create a promotional campaign to attract attention during the spring selling season.  The clever campaign targeted new home buyers with a tax return promotion. Through April 30, Gerstad Builders will double the tax refund up to $5,000 with the purchase of a new Gerstad home. Buyers can use this money to make a bigger down payment, pay closing costs, pay down the loan or even decorate their new home. But before Gerstad could announce… Read More

  2. Pay to Play on Facebook: Client Success Stories

    You hear the phrase, “pay to play,” more and more often these days. That’s because with 1.7 billion-plus people using Facebook each month, this tactic is crucial in successful social media marketing. Without utilizing Facebook advertising, you won’t be able to reach the right people, capture their attention or even get results. If not paying, why are you even playing? Still hesitant? Here are a couple of success stories to change your mind. For our client The Dragas Companies, we… Read More

  3. Social Media 101 – Facebook for Business

    Facebook for business is our next topic for Back to the Basics: Social Media 101. Having a sound strategy for using the No. 1 social media platform, Facebook, as part of your business’ social media strategy is crucial in today’s world. Just the Stats With more than 1.44 billion people using Facebook on a monthly basis to connect and share information, Facebook has become the go-to place for all things social. Facebook’s mission for businesses is to “make the world… Read More

  4. When you are ready to increase your leads by 25% to 300%, give us a call!

  5. Follow the Rules: Social Media Campaigns

    The second installment of the #GR8 Relevant Marketing Webinar series was a hit! “Follow the Rules: Social Media Campaigns,” was led by mRELEVANCE managing partner, Carol Morgan, and mRELEVANCE account manager, Melissa Stocks. Topics for this webinar included  Federal Trade Commission (FTC) changes, promotion guidelines and site-specific guidelines, along with visual examples of successful social media campaigns mRELEVANCE has created. In case you missed the broadcast, here’s a refresh on what we discussed related to social media campaigns: FTC Changes… Read More

  6. Email Marketing: Still on Trend

    Seasons change, trends come and go, but one thing remains the same: email. Although social media and mobile are the hot marketing topics, email is a powerful tool for marketers. With more than 100 billion emails being sent every hour (MarketingProfs) and 28 percent of shoppers saying they want more (Exact Target), it’s no wonder that this tactic has remained at the top of the marketing pyramid. So, if you still think email is not an important piece of your… Read More

  7. Back to the Basics: Guy Kawasaki’s Top 10 Tips for Perfecting Your Brand

    Social media guru Guy Kawasaki gave the opening keynote speech at this year’s Pubcon conference and went back to the basics by outlining his top 10 tips on how to perfect your brand. Chief Evangelist of Canva, an online graphics design company, an author of multiple books and a public speaker, Kawasaki is one of the foremost experts on all things marketing and social media. Whether you consider yourself a social media leader who may need a basics refresher, or… Read More

  8. When you are ready to take your game to the next level and be more effective at marketing, branding, lead conversion and sales, contact us.

  9. Facebook Advertising Redefines Cost-Per-Click for the Better

    Facebook advertising has made a lot of changes over the past few months. If you have not tried it before, now may be a good time. Advertising on Facebook is designed with specific goals in mind such as tracking conversions on a website, creating in-store traffic, capturing phone call leads or securing website traffic with click-throughs. One specific advertising goal is clicks to a website, and when a business runs this type of campaign, it pays per click to the… Read More

  10. Recap: mRELEVANCE’s “Dress Your Desk” Contest

    Desks at the mRELEVANCE offices are looking quite ordinary these days. You’ll no longer find fish nets, tie-dye, palm trees, banners or confetti hanging around. That’s because our first ever “Dress Your Desk” contest has officially ended! In case you missed the announcement on Facebook, first place went to Account Manager Courtney Rogers with her beach theme, second place went to Account Coordinator Lauren Cooper with her zen retreat and third place went to Web Developer Mike Adamczyk with his… Read More

  11. mRELEVANCE Launches Tax Promotion for Essex Homes

    Looking to sell more homes? Make sure to get your buyer’s attention. mRELEVANCE, LLC recently helped Essex Homes in Columbia, South Carolina capture the attention of new home buyers with a creative tax promotion.  “Twice as Nice” was developed to promote new home sales and increase leads; this clever promotion offers home buyers a discount on a new home that doubles their tax refund. This is a great incentive for buyers looking to get into a new home this spring…. Read More

  12. Need new ideas to reach more customers on and offline? Let us help.

  13. Why the Sky Isn’t Falling on Facebook Yet

    Are your kids still using Facebook? Your embarrassing photo comments may annoy them but probably haven’t driven them away from the site. That’s because, contrary to popular belief, Facebook isn’t being abandoned by teens just yet. The rumor that kids were leaving Facebook started last October when Facebook made a statement that young teens were using the social network less frequently. This led to a number of studies and reports of teens’ Facebook usage, concluding that teens were using the… Read More