Tag: home builder

  1. mRELEVANCE Launches New Website for Essex Homes

    Some of our primary goals when designing new home builder websites include increasing functionality by providing a more user-friendly experience. We were able to just that with the design of a new website for client Essex Homes, a new home builder in Charlotte, North Carolina and Columbia, South Carolina. With full responsive features and cutting-edge designs, this up-to-date website provides prospective home buyers with easy access to information from various devices, including desktops, tablets and phones. “Our new website will… Read More

  2. mRELEVANCE Scores PR Placement for New Client Meritage Homes

    After acquiring Atlanta home builder Legendary Communities in 2014, Meritage Homes located its new South Region headquarters in Atlanta, Ga. In 2015, the company brought Marketing RELEVANCE on board to handle public relations for the new Atlanta division and help spread the word about one of the nation’s largest home builders’ growth in Atlanta. mRELEVANCE successfully scored a PR placement for Meritage Homes’ Atlanta division in October after sending out a press release to local media highlighting the builder’s Home… Read More

  3. 5 Reasons Builders Should Blog

    Still wondering why you should have a blog? Whether you are a home builder, small business, university, non-profit attraction, community or a development, here are the 5 reasons WHY you should have a blog. 1)     Your blog is the horsepower behind your social networking program. Building a social media program without a blog is like trying to drive a car without an engine. 2)     Search Engine Optimization. A well-built blog with an effective social media optimization program provides valuable search… Read More

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  5. mRELEVANCE Creates Social Media Success for Highland Homes

    mRELEVANCE launched a Social Media campaign for Highland Homes, a privately owned Central Florida home builder, last November. Just three months into the campaign we are already seeing great results for the social media optimization of the web site! A 20% increase in keywords A 25% increase in referring URLs Best of all Highland Homes wrote 56 contracts in December, 69 in January and 64 in February  (they typically write 35 contracts a month). Kathie McDaniel, Broker, MCSP, MIRM, Director… Read More