Tag: home builder

  1. Greater Atlanta HBA Membership Appreciation Event

    The Greater Atlanta Home Builders Association (GAHBA) is the largest local home builders association in Georgia; including 10 geographic chapters and 8 specialty councils. The association is comprised of companies within all facets of the trade; home builders, re-modelers, developers, general and trade contractors, manufacturers, suppliers and distributors, lending institutions, real estate companies, utilities, surveyors, title companies, attorneys, accountants, engineers, architects, designers, and more.  And with approximately 1000 members is the nation’s 10th largest HBA (Home Builders Association). Each fall… Read More

  2. Creative Content: Blog Post Ideas for New Home Builders

    Building your blog presence is much like building your homes and neighborhoods. Your content and message will become the foundation of your marketing program. With careful strategy and tactics, you can become a leader in the community. You can use this same methodology to build your blog and be the builder everyone is talking about, but more importantly, everyone is listening to. Buyers are searching for information to help them make a decision…why not let them hear from you? Here… Read More

  3. Marketing RELEVANCE wins HBA Excellence Award

    Recently the National Association of Home Builders (NAHB) announced the winners for this year’s Association Excellence Awards which honor superior local Home Builders Association’s programming and outreach.  The Greater Birmingham Association of Home Builders (GBAHB) was recognized with the award for Best Web 2.0 Program which Marketing RELEVANCE developed for their Parade of Homes website. Earlier this year, Marketing RELEVANCE partnered with GBAHB to revamp their Parade of Homes program making the entire process much simpler and more effective. Parade of Homes… Read More

  4. When you are ready to increase your leads by 25% to 300%, give us a call!

  5. mRELEVANCE Launches New Website for Essex Homes

    Some of our primary goals when designing new home builder websites include increasing functionality by providing a more user-friendly experience. We were able to just that with the design of a new website for client Essex Homes, a new home builder in Charlotte, North Carolina and Columbia, South Carolina. With full responsive features and cutting-edge designs, this up-to-date website provides prospective home buyers with easy access to information from various devices, including desktops, tablets and phones. “Our new website will… Read More

  6. 5 Reasons Builders Should Blog

    Still wondering why you should have a blog? Whether you are a home builder, small business, university, non-profit attraction, community or a development, here are the 5 reasons WHY you should have a blog. 1)     Your blog is the horsepower behind your social networking program. Building a social media program without a blog is like trying to drive a car without an engine. 2)     Search Engine Optimization. A well-built blog with an effective social media optimization program provides valuable search… Read More

  7. mRELEVANCE Creates Social Media Success for Highland Homes

    mRELEVANCE launched a Social Media campaign for Highland Homes, a privately owned Central Florida home builder, last November. Just three months into the campaign we are already seeing great results for the social media optimization of the web site! A 20% increase in keywords A 25% increase in referring URLs Best of all Highland Homes wrote 56 contracts in December, 69 in January and 64 in February  (they typically write 35 contracts a month). Kathie McDaniel, Broker, MCSP, MIRM, Director… Read More