Tag: image strategy

  1. PubCon 2014: Part II: Maximizing the Power of the Visual

    In Part II of our Pubcon 2014 coverage, we explore the power of visuals.  A key but underutilized marketing tool in social media is the visual. If you want your content to be shared and commented on, as Krista Neher elaborated in her PubCon 2014 presentation, you absolutely need a comprehensive image strategy. The human brain processes images 60,000 times quicker than text. Colors influence attitudes, memories, behaviors and emotions. Babies learn to recognize and react to images years before… Read More