Tag: instagram

  1. Social Media 101 – Instagram for Business

    Our next topic in our Back to the Basics: Social Media 101 series is about using Instagram for business. Instagram is one of the most popular social media sites with more than 400 million users. Among those users, 53 percent are millennials, ages 18 to 29. That’s important because five out of six millennials in the U.S. connect with companies on social media. This is why companies and marketers are shifting, or should shift, their focus to platforms like Instagram…. Read More

  2. How Can I Market Effectively Using Instagram?

    Instagram is a popular photo sharing site that enables users to take pictures or videos and share them across multiple social networks. It currently has over 300 million active accounts as of December 2014. The site attracts both men and women mostly under the age of 35. It works very well for personal use and for large consumer goods companies looking to build a following and maintain (or even build) brand. Instagram is somewhat limited in its use for marketing… Read More

  3. Pew Survey: Sixty-Two Percent of Americans Post or Share Visual Moments Online

    Do you share photos online? Well, you are certainly not alone. A new survey from the Pew Research Center Internet Project finds that more than half of Internet users post or share photos or videos online. The survey shows that posting and sharing photos and videos online is now an integral part of the online social experience with 62 percent of respondents (adult Internet users) either posting an original photo or video or sharing images or videos that they have… Read More

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  5. The Battle of the Social Video: Instagram vs. Vine

    If you like to experiment with new social media sites, you have probably downloaded Vine to your mobile phone by now. If you keep up with the latest social media news, you have heard of Vine, the six second video tool from Twitter. Well now this super short, micro video site has competition! Instagram recently unveiled the ability to create 15 second videos on their app. Instagram is a photo sharing site that allows users to filter photos and upload… Read More

  6. Pictures Provide Maximum Engagement

    We all have heard the saying that a picture is worth a thousand words, but come to find out when it comes to social media, pictures are worth more than any words. According to new research from HubSpot, Facebook posts that include photos received 53 percent more likes and 104 percent more comments than the average post. With Facebook users uploading more than 300 million photos to the site per day and the rise of Instagram during 2012, marketers need… Read More

  7. Instagram Isn’t Just for Phones Anymore

    90 million monthly active users 40 million photos per day 8,500 likes per second 1,000 comments per second No we’re not talking about Facebook, Pinterest or even Houzz, we’re talking about Instagram. This fast, fun app used to share photos with friends has taken off since launching in 2010, and now it has spread its reach even further to the land of the web browser. That’s right, Instagram isn’t just for your smartphone anymore. Users are now able to access… Read More

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  9. Instagram Takes Photo Sharing to a New Level

    With more than 100 million users, Instagram has quickly become one of the most popular online photo sharing apps. The smartphone app has even become so notorious that many users have adopted the saying, “if you didn’t Instagram it, it didn’t happen.” For those who are a little behind the times, Instagram is fun and quirky way to share your life with friends through pictures. So, exactly why is it so popular among both individuals and brands? One of the… Read More

  10. How to Use Postagram as a Marketing Tool

    Postagram is one of the many free apps for iPhone or Android smartphones that is becoming increasingly popular among consumers. Postagram allows a user to take photos from their Instagram, Facebook or phone gallery and turn it into a personalized postcard for just 99 cents. The resulting product is a glossy, black postcard with a 300 dpi photo that can be popped out of the postcard and kept as a souvenir or keepsake. Sounds pretty cool, right? Well what makes… Read More