Tag: journalists use of the web

  1. Traditional PR meet Online PR

    What is the difference between traditional public relations and online public relations? Not much it  seems when the focus is media relations !  With 85 percent of searches for everything starting online, journalists are no exception. In fact, a recent study by Middleberg/Ross shows that Internet use by journalists has skyrocketed! The study reports that 98 percent of journalists go online daily looking for news.  Read the full article at dmnews. The highlights of the survey are: 92 percent use… Read More