Tag: marketing relevance

  1. Email Marketing: Are You RELEVANT?

    Marketers around the globe know email is one of the most effective marketing tools in their marketing toolboxes. Capturing email addresses on your website, at a trade show, or even at the point of sale is critical for continual follow-up and future sales, but what is the best way to market to those email addresses. Creating an environment that gives your prospects and customers a way to continue to get valuable content and information from you, without overwhelming them with… Read More

  2. Video Marketing: Product Showcase Videos

    Have you or your company ever wanted to showcase one of your products or features in an innovative way that would reach a qualified target audience? One of our clients, The Dragas Companies, wanted to showcase two of their communities, Halstead at Spence Crossing and Spence Crossing at Princess Anne, in a cool and effective way. At Marketing RELEVANCE, we keep ahead of new digital trends that help to increase our clients’ leads and return on investment (ROI), so we… Read More

  3. mRELEVANCE Creates Unique Assets for Fairy Tale-Themed Charity Auction

    Since 1988, ForKids Virginia has been fighting family homelessness in the Hampton Roads area of Virginia. The Dragas Companies has partnered with this program for years, and was honored to once again be the title sponsor of the ForKids 2017 Children’s Art Auction. The team at Marketing RELEVANCE enjoyed working with Dragas to create unique assets for the fundraiser. This year, in addition to developing the Dragas ad for the official event program, we designed an ice sculpture that matched… Read More

  4. When you are ready to increase your leads by 25% to 300%, give us a call!

  5. A Day In the Life of a Managing Partner

    Mitch Levinson is the Managing Partner for the Marketing Relevance Chicago office. He runs our technical team which consists of web developers, Search Engine Optimization specialists and graphic designers who work with our clients to deliver high quality product in a timely manner. From sun up to sun down, Mitch trades one hat for another to keep the technical team and our clients’ marketing programs running smoothly. Follow along for a day in the life of a managing partner. Q:… Read More

  6. A Day in the Life of an Office Manager

    Lauren Pond is the Office Manager at the Chicago office of Marketing RELEVANCE. She’s been with the company for over six years and her position, as with most of our team, evolves from day to day. She’s responsible for keeping the web development team on task and from getting too rowdy (This is an inside joke as our web development team is really very quiet). She also oversees time management functions and the daily upkeep of a busy office. Find… Read More

  7. A Day In the Life of a Web Developer

    Dave Stiles has been with Marketing RELEVANCE for three years as a Technical Account Manager and Full Stack Developer. He, like most people, juggles different components of work, from client-facing to team-management tasks, on a daily basis. Keeping all the balls in the air is an art and a science for Dave. Discover a day in the life of a web developer. Dave’s web developer days began 17 years ago, when he was in high school.  His main roles with mRELEVANCE include… Read More

  8. When you are ready to take your game to the next level and be more effective at marketing, branding, lead conversion and sales, contact us.

  9. Increasing Marketing ROI

    The goal of every manager overseeing a marketing budget is to generate revenue while reducing wasteful spending. Marketers used to say that half of all marketing expenses were considered wasted money, they just wished they knew which half. Throwing money into marketing is well and good, but without analyzing the effectiveness of the marketing tactics, a company will be wasting resources and likely not create any additional revenue. Marketing RELEVANCE works with companies to show how proper tracking can help… Read More

  10. Top 2017 Marketing Trends

    The mRELEVANCE team likes to keep a pulse on the marketing industry and it seems that change happens at light speed.  What will be hot in 2017 and what will not? The basics will remain an important focus of marketing, so don’t be too distracted by all the bling (shiny new sites and advertising opportunities) and maintain a focus on your core assets – your website, blog, content, branding and keywords/SEO. Pour a hot coffee, tea or cocoa and enjoy… Read More

  11. Get a FREE 3-Day Exhibit Pass for IBS 2017

    mRELEVANCE invites you to be our guest at the 2017 International Builders’ Show (IBS) in Orlando, Florida. As a returning exhibitor, we are excited to offer FREE 3-Day Exhibit Passes. Simply click on the link below or the image to the right to receive your pass. While at IBS, we hope you plan to come by the mRELEVANCE booth and say hi to our team at booth #W5589 in NextBUILD. IBS is the premier building-industry event serving as the largest annual… Read More

  12. Need new ideas to reach more customers on and offline? Let us help.

  13. Show Me the Money Webinar Recap

    In our most recent webinar installment, mRELEVANCE account manager Courtney Rogers and SEO specialist Doug Silk, presented “Show Me the Money: Digital Advertising” webinar. What made this webinar so special is the recently expanded Q&A segment, allowing participants to ask all of their digital advertising questions and our team of experts to answer them, in real time! This addition provided participants the opportunity to have any digital advertising uncertainties or confusion answered while addressing a wider-range of digital advertising topics…. Read More