Tag: media relations

  1. Public Relations Account Manager – Cartersville

    Account Manager mRELEVANCE, LLC seeks an Account Manager. Agency interested in organized, experienced, enthusiastic, results-oriented Public Relations professional with strong track record of placing consumer stories. Self-motivated individual will be creative and able to manage accounts independently. Strong writing and media placement skills required. Responsibilities: Manage accounts to build client relationships Attend client meetings Successfully execute media relations programs with excellent results Write news releases, social media posts, newsletters and other copy Manage client blogs and social media campaigns Supervise… Read More

  2. We’ve Got the Power (to Syndicate)

    With the relationships and tools that we have as public relations and marketing professionals, we are able to strike gold on certain stories. Some of the stories that we are most proud of landing for our clients are those that hit syndication and reach readers across the nation. When we pitch or discover story opportunities for a client and are able to secure an interview that leads to a quote in a story that ends up being picked up by… Read More

  3. How Do I Get a Reporter to Know I Even Exist?

    We recently wrote about the importance of having strong relationships with reporters to get our clients “ink.” But obviously, we don’t have one-on-one relationships with every reporter out there. Sometimes you see an article that’s about a national trend or offers helpful tips, and it includes quotes from someone in the same line of business as you. A quote that you could’ve given if the reporter had just asked you instead. And you really wonder how did they get in… Read More

  4. When you are ready to increase your leads by 25% to 300%, give us a call!

  5. How’d They Get in That Article?

    Many of our blog readers, Twitter followers and Facebook fans know mRELEVANCE as a company focused on marketing strategies that revolve around blogging, social media, search engine optimization and website development. You probably know us for our internet savvy staff, staying on the ever-changing, cutting-edge of online marketing. You might picture us sitting in front of our laptops, iPad to our left, smart phone to our right, connected 24/7. And you’re right. But what you might not know is while… Read More

  6. Cambria Color Launch Success

    Construction Resources recently approached mRELEVANCE to handle the media relations for their Atlanta Kitchen, Cambria Color Launch 2011 event featuring Cambria Brand Advocate Cheryl Tiegs. Although we were unable to publicize the special event as open to the public, we worked with radio stations such as DAVE-FM, WQXI-790 The Zone and WCNN-680 The Fan to secure interviews with Cheryl about why she was in town and the product she was advocating. The event was also covered by the AJC and… Read More

  7. Traditional Press Releases Are Most Definitely NOT Dead

    “The report of my death was an exaggeration.” – Mark Twain And so goes the increasing belief among many businesses that traditional press releases and media relations are no longer viable in a market where more news is published and accessed on line. Here’s a news flash: A survey by Oriella PR Network of 750 journalists found that most of them value targeted, e-mailed press releases from PR professionals when they are gathering and reporting news. The 75% of journalists… Read More

  8. When you are ready to take your game to the next level and be more effective at marketing, branding, lead conversion and sales, contact us.

  9. Traditional PR meet Online PR

    What is the difference between traditional public relations and online public relations? Not much it  seems when the focus is media relations !  With 85 percent of searches for everything starting online, journalists are no exception. In fact, a recent study by Middleberg/Ross shows that Internet use by journalists has skyrocketed! The study reports that 98 percent of journalists go online daily looking for news.  Read the full article at dmnews. The highlights of the survey are: 92 percent use… Read More