Tag: NAHB

  1. NAHB 75th Gala Celebration

    This year’s NAHB Mid-Year meeting, held in Washington D.C., had a continuation celebrating its 75th year of helping build communities. To commemorate this amazing milestone, the NAHB hosted a Gala to celebrate historical stories from influential people that work within the home building community. While attending the Mid-Year Meetings, mRELEVANCE President, Mitch Levinson and Senior Designer, Ricky Bakosh had the honor of attending this very special event. The Gala was made possible by numerous industry sponsors such as; Lowe’s ProServices,… Read More

  2. How a Parade of Homes Increases Revenue

    Greater Birmingham Association of Home Builders (GBAHB) recently partnered with Marketing RELEVANCE to reinvent their Parade of Homes. While associations traditionally use home showcases as a way to promote builders in the community and to highlight new homes, the process for organizing large events like these, with many moving parts and a judging process, can become cumbersome. Historically, producing a Parade of Homes event is extremely time consuming and involves lots of printed forms, paper and file folders.  However, with… Read More

  3. Combating the Labor Shortage

    Carol Morgan, Managing Partner at Marketing RELEVANCE, will be on a panel of speakers discussing the effects of the labor shortage on the construction industry. During Frame Atlanta, a breakfast hosted by Meyers Research on March 21, 2017, the panel will address the national, state and local economy and how the building industry can meet the challenges of an insufficient work force. Come prepared to hear an expert panel discuss thee lack of skilled labor in Home Building.The panel will… Read More

  4. When you are ready to increase your leads by 25% to 300%, give us a call!

  5. NAHB Designation Classes Are Now in Session

    Marketing RELEVANCE President Mitch Levinson is certified to teach a number of NAHB designation classes including: IRM, CSP and Builder/Broker Relationships. Let us know if we can schedule one today at your HBA. We can also build an event to meet your particular needs by combining any courses with any of our strategic marketing educational sessions. Request more information here. Principles of Residential Marketing: Research & Analysis (Classroom) The classroom component is Part 2 of this class and seeks to apply practical, hands… Read More

  6. Webinar: Six Steps to Better Vendor Selection

    Do you have the right vendors for your business? Find out during this upcoming webinar hosted by Mitch Levinson, Managing Partner of mRELEVANCE, LLC. Presented by the  National Association of Home Builders (NAHB), the webinar “The Perfect Match: Six Steps to Better Vendor Selection” takes place on Wednesday, May 4 from 2-3 p.m. Levinson will explore the value of having good vendors that increase profits, grow your business and work with you in a professional manner. It is easy to… Read More

  7. mRELEVANCE Exhibits at 2016 International Builder Show

    mRELEVANCE is excited to announce our inaugural debut as an exhibitor at the National Association of Home Builders (NAHB) 2016 International Builders Show (IBS), January 19 – 21, 2016. IBS is the largest annual light construction show in the world, attracting 50,000 visitors from more than 100 countries each year. We will display our professional services via a creatively-themed “Lucky 7” booth located in the nextBUILD area at booth #C2665. We invite you to help celebrate our seventh anniversary by… Read More

  8. When you are ready to take your game to the next level and be more effective at marketing, branding, lead conversion and sales, contact us.

  9. #NAHBWantsYou Membership Campaign Engages Members

    The National Association of Home Builders (NAHB) recently collaborated with mRELEVANCE on a membership campaign, #NAHBWantsYou. It was a huge success; both engaging existing members and attracting the attention of potential members. The goal of the NAHB campaign was to get members to create and submit 45-60 second videos describing what their HBA membership means to them and why others should join. Twenty-five video entries were submitted from NAHB members around the country during the two-month contest. These entries were… Read More

  10. Connecting at ALI 2015

    This year’s NAHB Association Leadership Institute (ALI) takes place July 22 – 24 in Pittsburgh, Pennsylvania. Our managing partners, Carol Morgan and Mitch Levinson look forward to presenting at this conference and networking with executive officers, association leaders and staff from all over the country. The Pittsburgh Pirates versus the Washington Nationals at PNC Park promises to hit one out of the park as a memorable networking event. But make sure to take note of these “don’t miss” educational sessions… Read More

  11. Free Webinar The State of Social Media 2015

    Join mRELEVANCE managing partner Carol Morgan on Tuesday, May 19 at noon EST for a free webinar on “The State of Social Media 2015.” This webinar kicks off the Fresh Perspectives six part free webinar series presented by LassoCRM and the National Association of Home Builder’s Professional Women in Building Council. It’s been said that one year in the real world is like five on the Internet. So that means a lot has happened in digital media since 2014. For… Read More

  12. Need new ideas to reach more customers on and offline? Let us help.

  13. NAHB Partners with mRELEVANCE for Member Video Contest

    mRELEVANCE is pleased to announce the “What NAHB Membership Means to Me” video contest. “We had a lot of fun creating the campaign video and even convinced (It wasn’t that hard) fellow member Michael Kurpiel to play Pitbull in the video,” says managing partner Carol Morgan. The lyrics for the parody are the original work of managing partner Mitch Levinson. Apparently in addition to his internet marketing prowess, he has a way with words too! Both Carol and Mitch make… Read More