Tag: online brand

  1. Back to the Basics: Guy Kawasaki’s Top 10 Tips for Perfecting Your Brand

    Social media guru Guy Kawasaki gave the opening keynote speech at this year’s Pubcon conference and went back to the basics by outlining his top 10 tips on how to perfect your brand. Chief Evangelist of Canva, an online graphics design company, an author of multiple books and a public speaker, Kawasaki is one of the foremost experts on all things marketing and social media. Whether you consider yourself a social media leader who may need a basics refresher, or… Read More

  2. 5 Reasons Builders Should Blog

    Still wondering why you should have a blog? Whether you are a home builder, small business, university, non-profit attraction, community or a development, here are the 5 reasons WHY you should have a blog. 1)     Your blog is the horsepower behind your social networking program. Building a social media program without a blog is like trying to drive a car without an engine. 2)     Search Engine Optimization. A well-built blog with an effective social media optimization program provides valuable search… Read More