Tag: online marketing

  1. Defining and Reaching Target Markets: A How-To Guide

    Do you know how to define and reach your target market? If not, your company’s marketing efforts may not be successful. Taking the time to designate a target market will aid in deciding where to advertise, how to sell and even how to price your products or services. We have compiled a “how-to” guide for businesses that target consumers (B to C) and businesses that target other businesses (B to B): Figure out who your buyers are. It is important… Read More

  2. Coming to IBS 2013: Beyond Facebook: Pinterest, Google+ & More

    Do you feel like you’ve got Facebook, Twitter and blogging down? You’re posting, commenting and tweeting like a pro and asking yourself, “What’s next?” Then mark your calendars and make sure to attend Beyond Facebook: Pinterest, Google+ & More on January 23 at 2:30 p.m. at the upcoming International Builders Show. Carol Morgan, Marketing RELEVANCE’s public relations and social media marketing expert and strategist, returns to the IBS education stage with a brand new seminar filled with the newest social… Read More

  3. Attend the He Said. She Said. Webinar

    Get your marketing questions answered at the He Said. She Said. webinar presented by Lasso Data Systems on Thursday, May 24 at 1 p.m. EST. Join Carol Flammer and Mitch Levinson of mRELEVANCE for a free, 30 minute webinar that is sure to give your company a boost when it comes to online marketing. Participants will build a foundation for their social media marketing campaign, learn how to personalize the home buying experience, generate online buzz that will attract prospects… Read More

  4. When you are ready to increase your leads by 25% to 300%, give us a call!

  5. Highland Homes

    Highland Homes, a Tampa home builder, has been Central Florida’s value leader for more than a decade. Its team delivers the best in new home choice, quality, value and satisfaction. However, Highland Homes has a challenge that many other private builders face: name recognition or, more precisely, name competition. Highland Homes is a popular company name. In fact, a different Highland Homes in Texas owns the domain HighlandHomes.com. The Florida builder owns the domain of HighlandHomes.org. Therefore, the domains are… Read More

  6. Ceebraid Signal

    Ceebraid Signal of Stamford, Connecticut, owns and manages apartment communities and other properties nationwide. When the company approached mRELEVANCE in January 2009, the website for its six Connecticut apartment communities was built in Flash and had attracted fewer than 1,300 web visits for the entire month. Although mRELEVANCE suggested migrating the website to PHP, the company wanted to maintain Flash programming for the website, even though it was a roadblock to SEO. To increase traffic and SEO, we built a… Read More

  7. Gerstad Builders

    mRELEVANCE’s launch of the Gerstad Builders social media marketing campaign in early 2010 completely changed the results of Internet browsing about the company. Instead of random websites with little relevance, Internet searches now get the “yellow pages” of all the places to find and interact with Gerstad Builders online, including their blog/website, articles on Green Built Blog, articles on Chicagoland Real Estate Forum, LinkedIn profile and online press releases. The engine of the Gerstad Builders program is a highly optimized… Read More

  8. When you are ready to take your game to the next level and be more effective at marketing, branding, lead conversion and sales, contact us.

  9. Traton Homes Blog

    Traton Homes embraced social media with the launch of www.TratonHomesBlog.com. Traton Homes is a Marietta, Ga. based home builder that builds townhomes and single family homes throughout the metro area. The blog gives prospective home buyers the opportunity to connect with the company and learn more about Traton’s homes, communities and the company as a whole. It increases keywords and referring URLs for their main company website. Within 30 days of launch, the blog was already a top 10 referral… Read More

  10. Greater Valley Group

    Greater Valley Group launched an interactive campaign in 2010 as a method for the West Point, Ga. developer to increase traffic to its website, improve SEO and reach a broader audience through the Internet while at the same time reducing overall marketing expenditures. Greater Valley Group is both a residential and commercial developer with a number of projects including: hotels, apartment complexes, condominiums, single family houses, retail and commercial office building, industrial, lot and land opportunities. The Great Valley area… Read More

  11. Circle 75 Townhomes

    B.F. Saul, the developer of Circle 75 Townhomes in Smyrna, Ga. turned to a search engine optimization and social media program in the middle of 2009 to propel the sale of its final 48 remaining units. Aggressive discounting and a targeted Realtor eflyer campaign worked in conjunction with the online program. The Circle 75 news blog launched in July 2009 as the foundation of the social media and online marketing program. Through the use of targeted keywords and search engine… Read More

  12. Need new ideas to reach more customers on and offline? Let us help.

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