Tag: Pinterest

  1. Back to the Basics: Guy Kawasaki’s Top 10 Tips for Perfecting Your Brand

    Social media guru Guy Kawasaki gave the opening keynote speech at this year’s Pubcon conference and went back to the basics by outlining his top 10 tips on how to perfect your brand. Chief Evangelist of Canva, an online graphics design company, an author of multiple books and a public speaker, Kawasaki is one of the foremost experts on all things marketing and social media. Whether you consider yourself a social media leader who may need a basics refresher, or… Read More

  2. mRELEVANCE Takes Home Two Gold Hermes Creative Awards

    mRELEVANCE, LLC recently won two Gold 2015 Hermes Creative Awards and an Honorable Mention. The award winning work includes a Gold award for Traton Homes’ Pinterest Perfect Model Home social media/consumer engagement campaign, a Gold award for the Northstar Finance website and an Honorable Mention for the Keystone Custom Homes’ “Say I Do” wedding social media campaign. The Hermes Creative Awards recognize marketing, public relations and communications companies around the world in the areas of writing and design. Traton Homes’… Read More

  3. To Do or Not To Do: Repinning Related Content

    You may have heard that pinning “related content” is a smart Pinterest business tactic. While this can be true, it’s a tactic you have to be very careful attempting. Read on to learn why and what you can do to do avoid creating issues. What is related content? On your website, blog and even on Facebook and Google, your posts and graphics stand by themselves to demonstrate your brand. On Pinterest, you can use other peoples’ pins to stand with… Read More

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  5. Top 15 Pinterest Mistakes

    As with any new tool or technique, there’s a bit of a learning curve. We see businesses make a lot of mistakes using Pinterest, so we wanted to share a quick list of some of the most common, oftentimes ineffective and sometimes even counter-productive mistakes that businesses make on Pinterest. 15: Empty or incomplete boards. Always start a board with at least five pins. 14: Irrelevant boards and pins. Make sure that your boards and pins are relevant to your… Read More

  6. mRELEVANCE Creates Interactive Say “I Do” Contest

    Saying “I Do” to a new home is easy with an interactive social media campaign leading the way down the aisle. Recently, mRELEVANCE, LLC launched a Pinterest contest for Keystone Custom Homes, central Pennsylvania’s largest locally owned home builder. Say “I Do” to Your New Home encourages participants to engage with the builder on Pinterest and to learn more about its wedding program for a chance to win a $250 Bed, Bath and Beyond gift card. The contest ends November… Read More

  7. mRELEVANCE Launches Pinterest Campaign for The Providence Group

    mRELEVANCE, LLC is excited to announce the launch of The Providence Group of Georgia, LLC’s Pinterest contest, Designed to (P)inspire. Developed to promote the grand opening of the builder’s first-ever Design Center, participants are invited to create a dream home board using images of interiors, exteriors and outdoor living spaces for a chance to win a $250 Pottery Barn gift card. The contest ends October 31, and the winner will be announced on November 3, 2014. “As Pinterest grows in… Read More

  8. When you are ready to take your game to the next level and be more effective at marketing, branding, lead conversion and sales, contact us.

  9. Making the Most of Your Pinterest Account

    If you’ve launched your business’ Pinterest page and are looking for ways to really make the most of your account, here are some tips from our Pinterest pros at mRELEVANCE. Connect to Facebook: One really valuable way to integrate Pinterest into your bigger social media program is to use Facebook to promote your Pinterest account. Combining the power of Facebook with Pinterest is an opportunity you can’t ignore. In addition to posting about your profile, you can easily add a… Read More

  10. How to Use Pinterest for Business: What Do I Post?

    Just getting started using Pinterest for your business and wondering what exactly to post? Here is our “getting-down-to-the-nitty-gritty” list of tips on how to use Pinterest for your business. Have a plan: First, think through your Pinterest strategy. Spend some time planning out what your boards will be and what types of pins they’ll contain. It is more challenging to rearrange/change your boards the further you get into using Pinterest and the more followers you get. If you delete boards,… Read More

  11. 2014: The Year of Social Media Campaigns

    Social media campaigns are one of the most effective ways to reach audiences and increase customer engagement. By incorporating campaigns into interactive platforms, users are encouraged to “like,” follow or use their creativity – sometimes for the chance to win a prize! Since the start of the new year, mRELEVANCE has successfully completed social media campaigns for several clients. These campaigns have been ideal for bringing more awareness to our clients through increased followers on social media sites, website traffic… Read More

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  13. Go Big & Get Branding

    With the name “Go Big & Go Home,” there’s no doubt that French Brothers’ new promotional campaign is making a BIG statement. Recently, mRELEVANCE created a social media campaign for French Brothers to promote Go Big & Go Home concept, as well as a special buyers’ incentive. As the first New Mexico home builder to win a National Housing Quality Award, French Brothers is known for exceptional customer service and designing homes to meet the wants and needs of its… Read More