Tag: PR tools

  1. How Do I Get a Reporter to Know I Even Exist?

    We recently wrote about the importance of having strong relationships with reporters to get our clients “ink.” But obviously, we don’t have one-on-one relationships with every reporter out there. Sometimes you see an article that’s about a national trend or offers helpful tips, and it includes quotes from someone in the same line of business as you. A quote that you could’ve given if the reporter had just asked you instead. And you really wonder how did they get in… Read More