Tag: SMO

  1. What is SMO – Social Media Optimization

    Social Media Optimization (SMO) is the process optimizing a website through social media outlets in order for the website to appear or rank higher with search engines.  This process creates and spreads content and impressions or awareness online and the results are compounded virally by blogs and RSS feeds. The new “cousin” to Search Engine Optimization, SMO is a relatively new technique.  Understanding where to post, how to build blogs and key metrics is critical to launching an effective Social… Read More