Tag: social media marketing campaign

  1. mRELEVANCE Proves ROI with HBAGK Social Media Marketing Campaign

    Looking for a social media campaign that proves ROI? No problem! At least that’s what mRELEVANCE, LLC told the Home Builders Association of Greater Knoxville (HBAGK). The HBAGK chose mRELEVANCE to promote the 2015 Knoxville Parade of Homes through a social media campaign. The result? Lots of user generated content, traffic to the Parade webpage and great return on investment. “It was a great pleasure working with mRELEVANCE,” said Ashely Burnette, Executive VP of the HBA of Greater Knoxville. “Overall,… Read More

  2. mRELEVANCE Shares the Importance of Social Media in Marketing Campaigns

    It is no surprise to the team at mRELEVANCE, LLC that 83-percent of marketers indicate that social media is important for their business (Social Media Examiner), and 80-percent of US social network users prefer to connect to brands through Facebook (State of Inbound Marketing, 2012). Social media is an integral part of the successful marketing campaigns mRELEVANCE creates for clients and the agency itself. ”Social media is an important component of effective marketing campaigns. Companies need to have well-maintained social… Read More

  3. mRELEVANCE Designed Pinterest Campaign Receives National Coverage

    Builder Magazine recently covered mRELEVANCE and client Keystone Custom Homes in its online edition after a successful pitch by our public relations team. The story centers on the builder’s successful Pinterest campaign, “Say ‘I Do’ to Your New Home,” developed by mRELEVANCE and features a Q&A with Keystone’s Vice President of Marketing and Information Technology, Janette Hawkins, and mRELEVANCE’s managing partner, Carol Morgan. The online article,  which ran Nov. 10, praises mRELEVANCE and Keystone Custom Homes for a one-of-a-kind  marketing… Read More

  4. When you are ready to increase your leads by 25% to 300%, give us a call!

  5. Top 5 Marketing Mistakes Home Builders Must Avoid

    In today’s market, it is imperative for home builders to know how to maneuver through the world of social media. Recently, in an interview with Kendall Matthews of KJAM Radio, Carol Flammer, author of “Social Media for Home Builders: It’s Easier than You Think,” discussed the top five marketing mistakes home builders make and offers her recommendations for builders who are looking to implement a social media program. The Top 5 Marketing Mistakes Home Builders Must Avoid: These top five… Read More

  6. No Experience Needed. . .

    When was the last time that you saw a sign that said “Help Wanted. No Experience Needed”? Does filling your car’s gas tank with gas, qualify you to be a mechanic?  Just because you wear clothes are you a fashion designer? Yet Marketing Sherpa‘s recent study shows that two-thirds of marketers who work for “organizations that have not used any form of social media marketing or PR”, consider themselves knowledgeable on the subject. Does creating a profile on Facebook, tweeting… Read More

  7. Social Media…There is More to it Than Facebook

    When someone says “social media,” what is the first thing that comes to mind? For those who have not yet immersed themselves into social media or are just beginning, their response will inevitably be “Facebook.” The reason for this is very simple – Facebook is the number one social networking site in the world. Without a doubt, they have the numbers – more than 200 million active users and over 100 million daily visitors. It is the most popular Web… Read More

  8. When you are ready to take your game to the next level and be more effective at marketing, branding, lead conversion and sales, contact us.

  9. New Bowen Family Homes Blog

    Regional Home Builder Bowen Family Homes Chooses mRELEVANCE as its Social Media Agency. To kick off the Bowen Family Homes social media marketing campaign, we have launched their blog, www.BowenFamilyHomesBlog.com. We will be working closely with Kelly Kenton Fink, Regional Marketing and Internet Director for Bowen Family Homes to create a comprehensive social media presence online for the builder that integrates with their other Internet marketing strategies. Fink states, “We chose mRELEVANCE due to their longstanding track record of successful… Read More

  10. Five Tips for getting started in social media

    So you are ready to get started in social media, but aren’t sure what to do.  Here are five tips for getting started. 1.    Blog – even if the blog is “just” your Web site’s news page 2.    Social networking on Facebook – launch a personal profile and a corporate page 3.    You Tube – post all of your virtual tours online! 4.    Online Public Relations – repurpose your PR for online distribution 5.    Email marketing – include social media… Read More

  11. Should You Engage in Social Media?

    How Social is Your Company? With all of the talk of social media and social media optimization, what is your company doing to get social? Recent research by Cone finds that 60-percent of Americans engage in social media. And of those, 93-percent believe that companies should be present in social media. Of huge importance, 85-percent think that the company should interact with their customers through social media. Think social media doesn’t work? A report by digital marketing agency Razorfish, shows… Read More