What is Promotional Marketing?

You’ve heard the term BOGO. You’ve probably even taken advantage of it many times whether…

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Brand Plan vs. Business Plan – Is One More Important?

You have an idea for a fantastic new company. You’ve researched it well, done a…

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4 Digital Marketing Trends that Drive Brand Awareness

We all know the old cliché: the only thing that’s constant is change. However, this…

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How to Use Your Email Signature for More than Just a Sign Off

Most people don’t think of their email signature as anything more than a way for…

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Full Service Marketing Audit Special Offer

Do you know if your marketing is driving sales? Is it effective at producing qualified…

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What You Can Do to Earn More Customer Referrals

Yes, there are tactics you can use to earn more customer referrals, but the more…

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Sales Management: The Precursor to More Sales!

From time to time, Marketing Relevance is pleased to present distinguished guest bloggers who are outstanding…

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How Your Brand Story is Linked to Sales

Think back to when you were three years old and your parents told you stories…

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The Importance of Cross Training Employees

It doesn’t matter what size your business is, cross training employees is beneficial to everyone….

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