What Are KPIs and How Are They Used?

Key Performance Indicator, or KPI. It sounds official. It sounds intimidating. It sounds to me…

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Why Keywords are Important

What happens when you sit down to describe your business and what you do? When…

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What Makes a Successful Marketing Campaign?

You’ve got a new, innovative product that is going to change your company…and the market….

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What is Promotional Marketing?

You’ve heard the term BOGO. You’ve probably even taken advantage of it many times whether…

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Brand Plan vs. Business Plan – Is One More Important?

You have an idea for a fantastic new company. You’ve researched it well, done a…

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4 Digital Marketing Trends that Drive Brand Awareness

We all know the old cliché: the only thing that’s constant is change. However, this…

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How to Use Your Email Signature for More than Just a Sign Off

Most people don’t think of their email signature as anything more than a way for…

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Full Service Marketing Audit Special Offer

Do you know if your marketing is driving sales? Is it effective at producing qualified…

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What You Can Do to Earn More Customer Referrals

Yes, there are tactics you can use to earn more customer referrals, but the more…

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