Search engine optimization (SEO) techniques change frequently as do the algorithms search engines use to rank websites. With near daily shifts in usage and terms, your SEO efforts can easily jump the track. If you are confused about Panda, Penguin, Hummingbird, Pigeon or Possum, or if you’re not sure what a zoo has to do with SEO you are not alone. Luckily, the expert SEO team at mRELEVANCE s follow these ever frequent changes and can help you understand what needs to be done to get your website back on track.
Seminar attendees will be guided through Google’s latest changes, how they affect website rankings, and what to do to stay on the first page of search results. Participants will understand the role web site content plays in their SEO strategy.
In this class, we will look specifically at:
- History of SEO
- Timeline of SEO
- Top 10 things to look for on your website and make sure your SEO team is doing them
- What to do when people are looking for your product but they do not know who you are
- How to reach out to the ‘public’ with information for them to discover
- How to become an expert in search engine optimization
This seminar is designed to be a 60 or 90-minute session. Contact mRELEVANCE to request more information.