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mRELEVANCE Launches New Website for Wright Homes

Wright HomesmRELEVANCE, LLC announces the launch of the new Wright Homes website. The new website reflects the Birmingham, Ala. builder’s belief that people are at the heart of what they do. The website,, is more intuitive, user-friendly and utilizes a dramatic full-width responsive design, allowing users to explore the site while on-the-go or just sitting at their desks.

“Just like their homes, the new Wright Homes’ new website has been designed and built with its customers in mind,” explained Mitch Levinson, managing partner of mRELEVANCE. “We are really excited about the new look. It’s much cleaner now with more options to discover the builder and its products.”

On the home page, the website features easy navigation, with tabs at the top of the page and a whimsical sketch board with imagery that represents the builder’s drawn elevations and floor plans. The navigation and board accomplished the builder’s design goal to display both the classic and custom home options. Other board images are uploaded and converted on-the-fly to these pencil drawings. Even the Google map takes on a sketch appearance.

In addition to the responsive design, the website automatically adjusts large high resolution images to smaller file sizes when viewing on tablet and mobile. This means the page loads faster and delivers the desired content to the user quickly.

Visitors can click to view the builder’s custom homes, classic homes, available building sites and communities. Visitors can also view images of the featured home and 2014 Parade Home, learn about the building process, read the new blog and so much more. The new site is interactive and will keep the home buyer engaged and on the site.

“Beyond the enhanced user experience and an attractive look, the site will improve the company’s traffic, leads and search engine optimization. Better search engine results will provide a way for more prospects to confirm Wright Homes as their builder of choice,” continued Levinson. “Additionally, the content on the site is created dynamically, allowing Wright Homes to easily manage and edit every aspect of the website, including the web leads that are captured and stored in the custom content management system.”

Wright Homes is comprised of a talented and experienced team that creates individual designs to meet buyer’s visions, lifestyle and budget. Homes range from entry-level classic homes to million dollar homes with opportunities for buyers to build in a community or on their own home sites throughout eight counties around Birmingham.

If you need help building or updating your website, contact mRELEVANCE here.