Contact us

Keep your Marketing Relevant. Drop us a line today.

Marketing Services Interest

mRELEVANCE Unwraps Holiday Marketing Campaign for French Brothers

Unwrap a New Home for the Holidays

mRELEVANCE’s “Unwrap a New Home for the Holidays” campaign for French Brothers

mRELEVANCE, LLC proudly announces the kick-off of the “Unwrap a New Home for the Holidays” promotion for French Brothers. Developed to drive onsite traffic, as well as promote sales of quick move-in homes, this holiday campaign encourages prospective buyers to tour a model home in Alamogordo, Roswell or Las Cruces and unwrap a gift. Presents include gift cards to local retailers, as well as savings on quick move-in homes that close by Dec. 31, 2014. (The campaign runs through Dec. 31, 2014.)

“Getting buyers into the communities, where they can more easily visualize their prospective lifestyle, is critical to closing home sales,” said Carol Morgan, managing partner of mRELEVANCE. “By creating incentives for touring these model homes, we get the home buyers into the communities and then further motivate them to purchase by offering a chance to receive special incentives on new homes. Who doesn’t want a new home at a great deal for the holidays?”

Individuals have four opportunities to tour a model and unwrap a gift with model homes located at Silverado in Alamogordo, Valencia in Alamogordo, Sorrento in Roswell and Sonoma Ranch in Las Cruces. The campaign is cross-promoted through social media outlets, as well as traditional media including newspaper and magazine.

For more details on the promotion and to see some of the incredible move-in ready homes French Brothers has available, “Like” French Brothers on Facebook and then click the “Unwrap a New Home for the Holidays” tab.

A big mRELEVANCE shout out and congratulations to French Brothers. Earlier this year, the builder became the first home builder to not only win a National Housing Quality Award once, but twice because of exceptional customer service and quality design. From bigger floor plans to bigger savings options with its Platinum Energy Package, French Brothers offers more opportunities for buyers to purchase more home for less money. For more information on French Brothers, visit

To learn more about the innovative and unique strategic campaigns mRELEVANCE can create for your company, contact mRELEVANCE at 770-383-3360 or visit today.