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mRELEVANCE Wins OBIE Award for Traton Homes Blog

obie awards for interative marketing

mRELEVANCE won a Gold OBIE Award for Traton Homes blog – Named Best Interactive Marketing Tool at the OBIE Awards Gala held at the Cobb Galleria on Nov. 12.

The Traton Homes blog keeps homebuyers abreast of community news, local events and special promotions. The blog includes a featured home, as well as video posts where homebuyers can get a detailed peek at a specific community.

Kimberly Garwood Marketing Manager for Traton Homes comments, “We are so honored to share this award for our blog with the dynamic team at mRELEVANCE. They are truly the best at what they do and are dedicated to delivering smart, relevant programs that maximize results!”

Carol Flammer managing partner for mRELEVANCE said, “Traton Homes does a great job of keeping potential buyers and agent up-to-date on their latest news through the blog. We are thrilled to be recognized by our peers and the home building industry for our work on this site.”

This is the fourth consecutive year that mRELEVANCE has won OBIEs for award-winning Internet marketing. In 2008 the agency won Best E-Marketing – Best Interactive Application for its Heron Bay Golf and Country Club campaign. The agency was recognized in 2009 for Best Interactive Application for Atlanta’s favorite news blog, In 2010 mRELEVANCE won awards for the Bowen Family Homes blog and Circle 75 Townhomes.

The Greater Atlanta Home Builders Association’s OBIE Awards celebrates its 31th anniversary in 2011. The awards began in 1980 and have grown throughout the years to now feature more than 100 building, remodeling, marketing and personal achievement categories. The OBIE Awards, named after the obelisk shape of the actual award given, are the premier awards in of Atlanta’s residential building industry. To see more OBIE award winners, visit

For more information on launching an effective internet marketing program for your company, contact mRELEVANCE.