NAHB published an article in the premium content area of their website, for their members, written by Mitch Levinson. We'd like to thank NAHB for allowing us to re-post the article on our website.
This article is extremely relevant for today's businesses. It discusses and presents case study's related to integrating traditional marketing techniques into a new marketing program.
If you have an account on the NAHB website and want to read the original article, click here. If not, you can read the entire article here.