You will likely get out of office auto-responses when you email your HBAs executive leadership today and tomorrow as they meet and connect to share best practices, successes and plans for the future at the annual NAHB Executive Officers Council conference. Held in Louisville, the conference provides high-level association management education and motivation specifically related to the home building industry. And mRELEVANCE's own social media pros Carol Flammer and Mitch Levinson will be delivering two powerful seminars on bringing social media into your association: Social Media: Engage in the Online Conversation and Social Media Lab: Building a Social Media Program from the Ground Up.
Social Media: Engage in the Online Conversation will give attendees a better understanding of social media tools and how to utilize them for the competitive advantage. The program will also address social media's influence on search engine optimization. Social Media Lab: Building a Social Media Program from the Ground Up is a hands-on program that will actually teach the steps to launch an effective social media program and/or ways to improve an existing one, including how to launch a blog, Facebook profiles, Facebook company pages and a Twitter account. And a very special, top secret opportunity for HBAs will be presented – this is a session that you will not want to miss.