People want to do business with brands they know, like and trust. Have you built your brand around content and stories that deliver your message effectively? Building an effective campaign and a consistent message is the key here. We combine strong campaigns with the guidance to keep staff up-to-date with technology and industry trends, as well as unique marketing initiatives.
The online social conversation going on around your brand is as important an asset as your website or your printed literature. We can assist your in-house marketing department with your social media needs…or we can become your social media department. We develop an engaging online environment where customers are comfortable communicating with each other and you. It helps your customers identify with the human side of your brand, attracting them with a stronger, emotional connection. Remember, even today, people do business with people they like!
Is your company blogging? If not, you should be. Believe it or not, blogs are a very important piece to your website and overall marketing puzzle. They drive traffic to your website, increase your SEO, position your brand as an industry leader, and develop better customer relationships. Our creative team produces a continuous flow of original blog content that feeds search engines while keeping you current and in front your prospective customers. Creating fresh, new content every week also shows your prospects that you are engaged, keeping up with your industry’s trends and, let’s face it, still in business.
Emails are the most direct way to connect with a customer, but it’s important to know how to effectively create an email campaign to achieve your desired results. We help you define your goals and produce personalized email programs that enhance relationships with current/previous customers, encourage customer loyalty and repeat business, and acquire new customers. Types of these customized emails can include: