Mitch Levinson

  1. Building The Website Of Your Dreams

    The design of your website is very important, as we discussed in a previous post, but the user experience on your website and how interactive it is might be even more important. Creating the best website combines the ‘bling’ of graphic design and branding with interaction and information delivery creates a place where your buyers (and website visitors) can decide for themselves why you are their best option. Graphic design created the look and feel of your website and most important… Read More

  2. Keeping Your Website Designed for Today

    You sit down at your computer, open a browser window, put in your company URL and click enter. Within 3 seconds later the site loads and you are looking at an old, dated website. The navigation is confusing, the visuals on each page are outdated, the written message doesn’t convey what your company does any more; let’s face it; your website needs a facelift. Now that you are thinking about a new website that will stand out and bring in… Read More

  3. SEO Primer for Executives

    Executives overseeing large projects with multiple moving parts have to plenty to juggle without having to parse every single suggestion that comes from the Marketing department. Many managers roll their eyes when the tech people start talking about “SEO,” and “back end dev.” But managing all those parts means knowing every part of the team is doing what they are supposed to be doing. Understanding Search Engine Optimization (SEO) can help executives make better decisions about the team, their roles… Read More

  4. When you are ready to increase your leads by 25% to 300%, give us a call!

  5. Increasing Marketing ROI

    The goal of every manager overseeing a marketing budget is to generate revenue while reducing wasteful spending. Marketers used to say that half of all marketing expenses were considered wasted money, they just wished they knew which half. Throwing money into marketing is well and good, but without analyzing the effectiveness of the marketing tactics, a company will be wasting resources and likely not create any additional revenue. Marketing RELEVANCE works with companies to show how proper tracking can help… Read More

  6. Five Components of an Effective Website

    Keeping your business competitive is tough enough before you start thinking about marketing in a world of websites, even for technically capable firms. Most of us want to stay focused on what we do best, running our businesses, rather than updating the back end of the company website. Although we may realize that a quality website could push our business from good to great, it is still not what any business owner wants to do. When Marketing RELEVANCE designs a… Read More

  7. Branding Your Brand

    Every business has a brand. But not every business uses branding, or uses it well. So what’s the difference and why does it matter? A brand, simply, is a company’s message to the market, combined with consumers’ messy set of emotional reactions to that message. A business that elicits an overall positive response from the market will be largely successful. The public recognizes this business as a consistent producer of quality products. Even if this company has an occasional negative… Read More

  8. When you are ready to take your game to the next level and be more effective at marketing, branding, lead conversion and sales, contact us.

  9. mRELEVANCE Marketing Seminar Offerings

    Build Your Knowledge: Build Your Business Blink and you miss it, as the old adage goes. Marketing and social media for business change, it seems, overnight. On top of that, search engines shift their algorithms faster than we can track, meaning websites and SEO easily could be optimized every day.  It is challenging for companies to keep up with the demands of running a business and staying abreast of every single algorithm change to come from developers. mRELEVANCE offers a series… Read More

  10. Mobile Marketing Is In the Palm of Their Hands

    If you’re trying to keep up with marketing trends, you’ve likely been hearing more about mobile marketing. Maybe you’re wondering what mobile marketing is and how it might help your business. Simply put, mobile marketing targets an audience through mobile devices like smartphones and tablets using multiple channels like messaging, websites and apps. Marketing professionals have identified mobile marketing as the next big thing to expand brand awareness and get more conversions. You no doubt recognize that we live in a “gotta… Read More

  11. Think Millennials Use Social Media the Most?

    Grumbling about whippersnappers and their attachment to mobile devices is a common refrain these days. Parents and marketers alike think Millennials, that coveted 18-34 year-old population, scroll dead-eyed and endlessly through their feeds. But data regarding just who spends the most time on social media show that users of popular new media tend to skew older. A new report from Nielsen Social reveals that Generation X, people who are between 35 and 49, spend an average of 7 hours a… Read More

  12. Need new ideas to reach more customers on and offline? Let us help.

  13. How to Market a Business – The Marketing Puzzle

    There are a lot of pieces to marketing your business. How do the pieces all fit together? How do you know how and what to budget for your marketing program and where you should put your money for the largest return on investment? “Piecing Together the Marketing Puzzle” will demonstrate what marketing looks like from the 30,000 foot level and then drill down to explain how to position your website as the center of your strategy. Get ideas for improving your… Read More