Tag: blogging

  1. Greater Atlanta HBA Membership Appreciation Event

    The Greater Atlanta Home Builders Association (GAHBA) is the largest local home builders association in Georgia; including 10 geographic chapters and 8 specialty councils. The association is comprised of companies within all facets of the trade; home builders, re-modelers, developers, general and trade contractors, manufacturers, suppliers and distributors, lending institutions, real estate companies, utilities, surveyors, title companies, attorneys, accountants, engineers, architects, designers, and more.  And with approximately 1000 members is the nation’s 10th largest HBA (Home Builders Association). Each fall… Read More

  2. New Chicagoland Sales and Marketing Council Forming

    The Home Builders Association of Greater Chicago, the Southwest Suburban Home Builders Association and the Northern Illinois Home Builders Association are in the process of assembling a Sales and Marketing Council that will support members of all three local HBA’s.  The Sales and Marketing Council of the Chicagoland Area is dedicated to serving the sales and marketing needs of those businesses and individuals involved in the home building industry. This new organization will build on the roots of past Sales and Marketing Councils from around… Read More

  3. Creative Content: Blog Post Ideas for New Home Builders

    Building your blog presence is much like building your homes and neighborhoods. Your content and message will become the foundation of your marketing program. With careful strategy and tactics, you can become a leader in the community. You can use this same methodology to build your blog and be the builder everyone is talking about, but more importantly, everyone is listening to. Buyers are searching for information to help them make a decision…why not let them hear from you? Here… Read More

  4. When you are ready to increase your leads by 25% to 300%, give us a call!

  5. Quick To Act: Rebranding a Website

    It’s important to be agile; to be able to adjust mid-course and come out successful in the end.  That’s exactly how Marketing RELEVANCE responded when we were asked to refresh The Providence Group’s (TPG) existing website. It’s not that the site was now unacceptable in terms of functionality; quite the opposite, in fact.  The site was completely redesigned by Marketing RELEVANCE in 2012 and still provided a responsive, enjoyable user experience, but TPG was exploring a brand refresh and they… Read More

  6. FrontDoor Communities Updates their Digital Image

    As the old adage goes…the only thing that’s constant, is change. This couldn’t be more true than when it comes to websites.  Updates are periodically needed to stay fresh, which is why more and more clients are turning to Marketing RELEVANCE for website redesigns. FrontDoor Communities (FDC) came to us in 2015 to completely rebuild their then current website.  Goals for this new site included an enhanced user experience, improved traffic, easy admin, and mobile-friendly.  The new site was designed,… Read More

  7. Cup Cup Hooray – It’s National Coffee Day!

    Today is National Coffee Day and the mRELEVANCE team thought it would be fun to share our coffee preferences and what they say about us. Maybe it’s also a little insight as to how we work as an internal team and with our clients. Read through; let us know if you agree. Black Coffee – That’s it…plain, hot and pure Mitch Levinson, President and Jason Grey, Web Developer Black coffee drinkers tend to lead a more minimalistic lifestyle. They tend… Read More

  8. When you are ready to take your game to the next level and be more effective at marketing, branding, lead conversion and sales, contact us.

  9. Happy Online Learning Day!

    Have you ever attended a webinar? Completed coursework online? If so then you’ve participated in the exploding phenomenon known as “online learning” and today just happens to be National Online Learning Day. This day is designed to create awareness of the growing community of learners of all ages, thanks to technology. It’s this technology that provides the convenience and personalization that online learners yearn for. From your preschooler learning to navigate a keyboard to your college student earning extra credits… Read More

  10. How to Write a Press Release

    The mRELEVANCE team writes a lot of press releases and scores amazing coverage for our clients. This seems to be a tool that is tremendously underutilized by businesses today. mRELEVANCE clients “get it,” but lots of others just don’t!

  11. Three mRELEVANCE Team Members are Houzz Certified

    Courtney Rogers, Mandy Holm and Sarah Lane all recently became Houzz certified.  As graduates of the Houzz certification program, these mRELEVANCE team members now have the skills needed to better position builders and remodelers for success on the site.

  12. Need new ideas to reach more customers on and offline? Let us help.

  13. How to Make the Most of Your Company Blog

    Search Engine Optimization (SEO) is all about creating valuable content and providing useful information to searchers. mRELEVANCE recently discussed why it’s important for a business to have a blog on its website. A blog not only drives traffic and leads, but also helps Google understand what products and services your company has to offer. It’s not enough to simply have a blog, however. A well-optimized blog should have a few key elements to ensure that it’s driving quality traffic to… Read More