Tag: content management system

  1. Simple Steps to Creating an Effective Content Calendar

    In a past Marketing RELEVANCE blog post, “Social Media 101-Blogging for Business” we talked about the important role blogs play in your social media plan.  However, blogging is only a part of the social media puzzle and needs to be a companion to your posts and tweets.  So how do you make all the various planforms look unified and present your brand cohesively?  Enter the Content Calendar. In order to use social media effectively and drive traffic to your website,… Read More

  2. What is the Process of Building a Website?

    You have decided it is time for a new website.  Your old site isn’t mobile enabled, much less responsive, and it is built is an archaic language, like ASP or ColdFusion, and is just not search engine friendly.  Building a website is a major process, and we are sure you are wondering, what happens next? Well, if you have chosen Marketing RELEVANCE as your partner, here is how we approach website projects. Building a new website is approximately a 14… Read More