Ashton Woods Homes Private Quarters Media Placement

How can a knowledgeable public relations team who has good relationships with the media enhance the success of your business? With a public relations team that is in tune with reporters and what they are looking for, gaining recognition from a broader audience is more likely to happen.

In early 2014, an Atlanta Journal-Constitution reporter reached out to mRELEVANCE after reading our news release about an Ashton Woods Homes townhome community located in Sandy Springs. The reporter writes real estate articles for the well-known newspaper and asked the mRELEVANCE public relations team for more information about the townhomes and if there were any happy buyers to interview.

What started as an interest in the community eventually developed into a story of one of the new townhome owners at Alderwood, Johnny Carino, owner and chef of Johnny Carino’s Italian Restaurants. The article in the Private Quarters section features several big, beautiful photos of the interior of Carino’s Ashton Woods Sandy Springs townhome. The photos highlight the home’s abundance of natural light and the home’s desirable design. The text accompanying the photos gives information about the furniture, décor, the townhome itself as well as the Alderwood community.

Without the news release about Alderwood, the story about Johnny Carino’s new Ashton Woods home probably would not have been written. Ashton Woods Homes now has a great publicity piece as well as recognition that prominent people are interested in its homes.

The Atlanta Journal-Constitution’s (circulation: 349,975) Private Quarters feature allows readers to take a peek inside Atlanta luxury homes and get a taste of the good life. Private Quarters stories include homeowner interviews and great photography of homes, spotlighting the upscale and interesting interior and exterior features and finishes.

Need new ideas to reach more customers on and offline? Let us help.

Contact us 770-383-3360

Atlanta Office

50 Shotgun Rd.

Cartersville, GA 30121

770-383-3360

(Southern Charm)

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Chicago Office

4204 N. Arlington Heights Rd.

Suite A

Arlington Heights, IL 60004

847-259-7312

(Midwestern Wit)

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