What we say

Check back here for news, interesting topics and upcoming events.

  1. Congratulations to Marketing Relevance Client OBIE Winners

    We want to congratulate and acknowledge our talented clients on their big wins at the Greater Atlanta Home Builder Association OBIE Awards this past weekend.  We’re honored to be in such great company! FrontDoor Communities Gold – Detached Community of the Year Gold – Best Logo-Corporate Builder/Developer Gold – Best Marketing Campaign/Promotion Builder Budget under $10,000 Gold – Best Building Design-Attached $400,000 to $499,999 Gold – Single Family Detached $1.21M to $1.49M Silver – Best Social Media Application-Builder/Developer Silver –… Read More

  2. IBS Educational Seminars with Mitch Levinson

    The 2018 International Builders’ Show offers not only offers thousands of exhibit square footage, but also a tremendous opportunity to learn and even earn continuing education credits. Two of the impressive selections of educational sessions are presented by Mitch Levinson; an abbreviated Tech Bytes session and an in-depth Master session, co-presenting with Kelly Fink of The Providence Group and Dawn Sadler of Builder Target. Wednesday, January 10   2:50pm – 3:20pm   Room #230 Tech Bytes Session:  Has Your SEO Jumped the… Read More

  3. Marketing Relevance Wins Big at OBIEs

    Yesterday, Marketing Relevance was honored with a Gold OBIE at the Greater Atlanta Home Builders Association’s 37th annual OBIE Awards. The OBIEs are awards presented to outstanding participants in the greater Atlanta new home construction industry. This award for Best Website; Corporate-Builder/Developer represents a website project designed and built by Marketing Relevance for KM Homes, a builder of luxury new homes in the Atlanta metro area. KM Homes had a number of goals in mind for the new site, including… Read More

  4. When you are ready to increase your leads by 25% to 300%, give us a call!

  5. Simple Steps to Creating an Effective Content Calendar

    In a past Marketing RELEVANCE blog post, “Social Media 101-Blogging for Business” we talked about the important role blogs play in your social media plan.  However, blogging is only a part of the social media puzzle and needs to be a companion to your posts and tweets.  So how do you make all the various planforms look unified and present your brand cohesively?  Enter the Content Calendar. In order to use social media effectively and drive traffic to your website,… Read More

  6. Get Your FREE IBS Exhibit Passes

    Have you registered for the 2018 International Builders Show (IBS) yet?  If not then this is your lucky day.  Marketing RELEVANCE invites you to be our guest at this year’s show in Orlando with FREE 3-Day Exhibit Passes. Simply click on the link below or the image to the right to receive your pass. While at IBS, we hope you’ll make plans to come by the Marketing RELEVANCE booth, #W5443 in NextBUILD, and say hi to our team. IBS is the… Read More

  7. 2018 Search Trends – What to Look For (pun intended)

    Last week we took a look at some of the fun graphic design trends to look forward to in 2018.  Now we’re going to examine some of the emerging and surging search trends. The SEO landscape has seen a lot of development in the past few years.  Your company needs to keep up with developing search technologies in order to stay in front of competitors and first in your customer’s view. Voice Search -Yes, using one’s voice as a tool to… Read More

  8. When you are ready to take your game to the next level and be more effective at marketing, branding, lead conversion and sales, contact us.

  9. GAHBA Membership Appreciation Event

    A great time was had by all at last Wednesday’s Greater Atlanta Home Builders Association’s (GAHBA) Membership Appreciation Event.  Approximately 220 members attended from the builder, supplier and manufacturing trades, along with realtors, architects, and government agencies.  Mitch Levinson, Marketing Relevance founder, attended on behalf of the company. The event was graciously hosted by Carolina Lumber at their Midtown Atlanta warehouse and was a fitting and fun location.  Their friendly staff even valeted the guests’ cars.  Guests were treated to a… Read More

  10. Visit mRELEVANCE at the International Builders’ Show

    Networking, Education, relevant New Products…sounds like the perfect combination to improve and grow your business, right? But where do you find all these opportunities in one place? The 2018 International Builders’ Show (IBS) presented by the National Association of Home Builders (NAHB).  Held January 9-11 in sunny Orlando, FL, this trade show event offers the chance to meet with the most important global manufacturers, suppliers and vendors in the building industry, and the Marketing RELEVANCE team will be there too!… Read More

  11. Graphic Design Trends for 2018-Are You Keeping Up?

    Let’s take a look at the up and coming design trends for 2018.  Some of these concepts or elements may be integrated into a complete marketing plan, while others could be highlighted into individual elements of your campaign. Here are the design trends that will be pushing brands to new heights in 2018!  Video Delivers the Message As video becomes even more ever-present, we are seeing it continue to climb the hierarchy ladder; taking over landing pages, app home screens,… Read More

  12. Need new ideas to reach more customers on and offline? Let us help.

  13. Greater Atlanta HBA Membership Appreciation Event

    The Greater Atlanta Home Builders Association (GAHBA) is the largest local home builders association in Georgia; including 10 geographic chapters and 8 specialty councils. The association is comprised of companies within all facets of the trade; home builders, re-modelers, developers, general and trade contractors, manufacturers, suppliers and distributors, lending institutions, real estate companies, utilities, surveyors, title companies, attorneys, accountants, engineers, architects, designers, and more.  And with approximately 1000 members is the nation’s 10th largest HBA (Home Builders Association). Each fall… Read More