What we say

Check back here for news, interesting topics and upcoming events.

  1. mRELEVANCE Proves ROI with HBAGK Social Media Marketing Campaign

    Looking for a social media campaign that proves ROI? No problem! At least that’s what mRELEVANCE, LLC told the Home Builders Association of Greater Knoxville (HBAGK). The HBAGK chose mRELEVANCE to promote the 2015 Knoxville Parade of Homes through a social media campaign. The result? Lots of user generated content, traffic to the Parade webpage and great return on investment. “It was a great pleasure working with mRELEVANCE,” said Ashely Burnette, Executive VP of the HBA of Greater Knoxville. “Overall,… Read More

  2. Cool Infographic: Keystone’s New vs. Used Homes

    Do you need to make your message visually appealing? An infographic is the way to go. Recently, we created a bright and colorful piece to help Keystone Custom Homes encourage buying new homes with an infographic, “Why Should You Buy New?: New vs. Used Homes.” The builder wanted to show that purchasing a new home saves money over time while not being boring (complex facts and numbers are way more easy to understand with graphics and, of course, they are… Read More

  3. FrontDoor Communities in the News

    When client FrontDoor Communities told us about opening its most unique community yet, we knew the story would get a lot of traction – if we spun it the right way. We worked together to craft pitches as one-of-the-kind as Goulding. Located in Historic Roswell, Goulding is walking distance to Canton Street and features a restored 19th century home as its centerpiece. Terry Russell, CEO of FrontDoor Communities explained: “From the time we purchased the Goulding acreage, we knew that… Read More

  4. When you are ready to increase your leads by 25% to 300%, give us a call!

  5. Construction Resources in the News

    This fall, our client Construction Resources has been in the news – a ton! Though part of the company’s newsworthiness is due to our excellent pitching and media relations skills, a great deal of the coverage is due to the company’s amazing products, customer service and heart for community service. Kitchen and Bath Business (K+BB) and Atlanta Magazine’s HOME helped us spread the word about Construction Resources’ Atlanta Kitchen’s newly opened Cambria Gallery – Buckhead. After hearing about the grand… Read More

  6. Top 6 Strategies for Optimizing Videos

    Consumers are watching more videos than ever. If your company has not added video to its marketing mix, we can give you five trillion reasons why including video as a marketing tactic is a good idea! According to a recent survey by Ampere Analysis, Facebook is on track to deliver two trillion video views this year. YouTube will deliver three trillion views this year. In fact, YouTube is the second largest search engine after Google. With more than three billion searches… Read More

  7. mRELEVANCE Wins Nine OBIEs at 2015 Awards Gala

    mRELEVANCE, LLC is proud to announce it won five Gold and four Silver OBIEs at the Greater Atlanta Home Builders Association’s 35th annual OBIE Awards. Presented by the Atlanta Sales and Marketing Council, the OBIE Awards are the premier awards given in the Atlanta new home construction industry for marketing, sales, building and remodeling. “We’re proud of the work that our agency has done for our clients throughout the past year, resulting in us being awarded the most OBIEs in… Read More

  8. When you are ready to take your game to the next level and be more effective at marketing, branding, lead conversion and sales, contact us.

  9. Get a FREE 3-Day Exhibit Pass for IBS

    We’d like to invite you to be our guest at the International Builder’s Show (IBS) in January 2016. As an exhibitor, we are offering FREE 3-Day Exhibit Passes. All you need to do is click on the image to the left or the link below to get your pass. Once you have your pass, we hope you will plan to visit the mRELEVANCE booth #C2665 in the nextBUILD area. Our creatively-themed “Lucky 7” booth will showcase our professional services. If… Read More

  10. Email Marketing: Still on Trend

    Seasons change, trends come and go, but one thing remains the same: email. Although social media and mobile are the hot marketing topics, email is a powerful tool for marketers. With more than 100 billion emails being sent every hour (MarketingProfs) and 28 percent of shoppers saying they want more (Exact Target), it’s no wonder that this tactic has remained at the top of the marketing pyramid. So, if you still think email is not an important piece of your… Read More

  11. Top 10 Tips for Getting Your SEO on Track

    During the“Top 10 Tips for Getting Your SEO on Track” webinar the mRELEVANCE SEO team discussed search engine optimization techniques that will prove to be successful for 2016. These include some tried and true tactics and some things that are relatively new to SEO that we learned during our recent trip to Pubcon. The premier social media and search optimization conference held annually in Las Vegas, Pubcon is our team’s once a year “don’t miss” conference. For anyone that missed… Read More

  12. Need new ideas to reach more customers on and offline? Let us help.

  13. mRELEVANCE Shines at PRSA Phoenix Awards

    mRELEVANCE, LLC was recently honored with two awards at the Public Relations Society of America (PRSA) Georgia Chapter’s 2015 Annual Phoenix Awards Celebration. The awards were presented to mRELEVANCE in recognition of the successful social media projects created on behalf of clients Essex Homes and Keystone Custom Homes. The Phoenix Awards recognizes projects and programs that demonstrate excellence in the public relations profession in Georgia. The “Twice as Nice” tax promotion for client Essex Homes received a Phoenix Award for… Read More